Marketing Communication News – Marketing. Communication. News.

NO MORE WRESTLING CHUPA CHUPS LAUNCHES LUCHA LIBRE INSPIRED OOH

Created by BBH, work promotes new easy-to-open packaging To promote…

Back for the Believers: Lucozade relaunches iconic Grafruitti flavour with We Are Social

Socially-led creative agency, We Are Social, has partnered with Lucozade…

Burger King® surprises consumers with “Small Whopper®” in new campaign

Brand reduces the size of its sandwich to match that…

PEPSI MAX® SIGNS LANDMARK MULTI-YEAR PARTNERSHIP WITH ENGLAND SENIOR TEAMS

PepsiCo and Pepsi MAX® today announce a new four-year partnership…

Epoch vs Batchelors UK – A super new look

Batchelors has been one of the UK’s best loved brands…

PRIMARK CHALLENGES PERCEPTIONS WITH IMMERSIVE FICTIONAL FASHION LABEL EXPERIENCE

Global experience agency Momentum has partnered with Primark on an…

Innovation

PEDIGREE® launches AI tool to facilitate responsible dog adoption in Brazil

Campaign, which features Brazilian Youtuber and influencer Felca, presents the platform melhoramigo.ai, which uses technology to drive responsible adoption by encouraging…

By newsroom on April 1, 2026No Comment

VIOOH brings Orange Barrel Media’s US urban inventory to its global programmatic platform

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with Orange Barrel Media…

By newsroom on March 26, 2026Comments Off on VIOOH brings Orange Barrel Media’s US urban inventory to its global programmatic platform

Marketing

NO MORE WRESTLING CHUPA CHUPS LAUNCHES LUCHA LIBRE INSPIRED OOH

Created by BBH, work promotes new easy-to-open packaging To promote…

By newsroom on April 2, 2026No Comment

Back for the Believers: Lucozade relaunches iconic Grafruitti flavour with We Are Social

Socially-led creative agency, We Are Social, has partnered with Lucozade…

By newsroom on April 2, 2026No Comment

Burger King® surprises consumers with “Small Whopper®” in new campaign

Brand reduces the size of its sandwich to match that…

By newsroom on April 2, 2026No Comment

PEPSI MAX® SIGNS LANDMARK MULTI-YEAR PARTNERSHIP WITH ENGLAND SENIOR TEAMS

PepsiCo and Pepsi MAX® today announce a new four-year partnership…

By newsroom on April 2, 2026No Comment

Mobile

Advertising

NO MORE WRESTLING CHUPA CHUPS LAUNCHES LUCHA LIBRE INSPIRED OOH

Created by BBH, work promotes new easy-to-open packaging To promote Chupa Chups’ new ‘easy-to-open’ packaging, BBH has created an OOH campaign, “No More Wrestling’, which, instead of dramatising…

By newsroom on April 2, 2026No Comment

Back for the Believers: Lucozade relaunches iconic Grafruitti flavour with We Are Social

Socially-led creative agency, We Are Social, has partnered with Lucozade to celebrate the return of fan favourite flavour, Grafruitti. After initially launching in 2015 as a limited edition…

By newsroom on April 2, 2026No Comment

Burger King® surprises consumers with “Small Whopper®” in new campaign

Brand reduces the size of its sandwich to match that of its main competitor In a new campaign created by AlmapBBDO, Burger King® introduces a version of its…

By newsroom on April 2, 2026No Comment

Media

VIOOH brings Orange Barrel Media’s US urban inventory to its global programmatic platform

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with…

By newsroom on March 26, 2026Comments Off on VIOOH brings Orange Barrel Media’s US urban inventory to its global programmatic platform

VIOOH Partners with OUTFRONT to Add Expansive U.S. Inventory to Its Global Programmatic Platform

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with…

By newsroom on March 9, 2026Comments Off on VIOOH Partners with OUTFRONT to Add Expansive U.S. Inventory to Its Global Programmatic Platform

ShowHeroes and Traffective Join Forces to Create One of Europe’s Largest Independent Publisher Monetisation Platforms

ShowHeroes expands programmatic display expertise and scales German adtech innovation internationally ShowHeroes, a leading independent provider of CTV…

By newsroom on March 9, 2026Comments Off on ShowHeroes and Traffective Join Forces to Create One of Europe’s Largest Independent Publisher Monetisation Platforms

Cannes Lions Special
Star Parade
Legend Series
Magnificence List
Branding

Shares in events firm Ascential slump as pandemic sparks hefty loss – Cannes Lions Owner Reports Losses

Shares in events firm Ascential slump as pandemic sparks hefty loss - Cannes Lions Owner Reports Losses…

By newsroom on March 17, 2021

Five trends from Cannes and why they matter

It was a great year for work at the…

By newsroom on June 26, 2019

ELVIS’ Cannes Lions first-timers call out the best and worst of the festival

Two Cannes Lions first-timers from creative agency ELVIS are…

By newsroom on June 20, 2019

Future Lions challenges students to ‘Break Through’ in the global competition for inspirational talent

Future Lions, AKQA’s global student competition to unearth the…

By newsroom on March 12, 2019

MarComm’ Star Parade: Meet Sarah Fleming

MarComm’s Star Parade is a series where we shine the…

By newsroom on June 26, 2023

MarComm’ Star Parade: Meet Harry Fairfax-Jones

MarComm’ Star Parade: Meet Harry Fairfax-Jones…

By newsroom on May 10, 2022

MarComm’ Star Parade: Meet Julia Linehan

MarComm’ Star Parade: Meet Julia Linehan…

By newsroom on March 30, 2022

MarComm’ Star Parade: Meet Tony Coppin

MarComm’ Star Parade: Meet Tony Coppin…

By newsroom on October 14, 2021

MarComm’s Legend Series: Michael Conrad

MarComm News’ Legend Series is designed to show a different…

By newsroom on September 12, 2017

MarComm’s Legend Series: Mary Lewis

MarComm News’ Legend Series is designed to show a…

By newsroom on May 15, 2017

MarComm’s Legend Series: Garrick Hamm

MarComm News’ Legend Series is designed to show a…

By newsroom on May 9, 2017

MarComm’s Magnificence – 2019’s Magnificent Women

Even though many associate the marketing or advertising industry…

By newsroom on March 8, 2019

MarComm’s Magnificence – 2018’s Magnificent Creatives

MarCommâ€™s Magnificence is a series where we highlight Magnificent…

By newsroom on December 7, 2018

MarComm’s Magnificence – 2018’s Magnificent Chief Marketing Officers

MarComm’s Magnificence is a series where we highlight Magnificent…

By newsroom on November 29, 2018

MarComm’s Magnificence – 2018’s Magnificent Women

The marketing and communications industries are commanded by some…

By newsroom on March 8, 2018

Epoch vs Batchelors UK – A super new look

Batchelors has been one of the UK’s best loved…

By newsroom on April 2, 2026

Taxi Studio Delivers Strategic Packaging Redesign for Warburtons 150th Birthday

New unified packaging system brings clarity, consistency and standout to Britain’s…

By newsroom on March 26, 2026

Athlon creates AVENDIS brand for Synova-backed German IT services platform

New name, identity and website enable Allgeier IT Services…

By newsroom on March 26, 2026

Blinds2Go marks 25 years with a bold new look

In a major move for the UK and Ireland’s…

By newsroom on March 24, 2026

Agency

Frivolous spending is out, cocooning is back – UK consumers are clicking less but buying more

Analysis of a giant cache of nearly 70 million email marketing messages reveals how consumer behaviour has shifted dramatically from discovery to intent in…

By newsroom on April 1, 2026Comments Off on Frivolous spending is out, cocooning is back – UK consumers are clicking less but buying more

North-East Digital Agency SQUIDGY Expands team and moves to larger office as SME growth drives next phase

BUILT FOR SMEs, NOT JUST BIG BRANDS Digital marketing agency SQUIDGY has expanded its team and moved into larger offices in Newcastle city centre…

By newsroom on April 1, 2026Comments Off on North-East Digital Agency SQUIDGY Expands team and moves to larger office as SME growth drives next phase

Features

Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme…

By newsroom on February 12, 2026Comments Off on Is Your Project Leading the Way in Global Food and Beverage PR, Marketing and Design? Submit to The 28th FAB Awards by March 7th!